Who Benefits from CEDIA?
Consumers benefit because they can obtain referrals through CEDIA to find qualified, reputable and insured design and installation contractors to counsel them and work in their homes. They also benefit by having CEDIA promote professionalism and honourable business practices in the field of custom installation.
Custom installers benefit in several ways. Consumers, builders, architects, interior designers, etc, recognise them as a professional resource. Through CEDIA education conferences and training programs, they can obtain continuing education in both technical and business skills to enhance the growth of their employees and their business. They have access to data, publications and other materials that can enhance their business practices and marketing services. They also have an open line of communication to manufacturers, industry officials and colleagues to address challenges and exchange information. Through CEDIA certification, installers now have a benchmark in their industry against which to measure themselves. Being a CEDIA Professional Certified Installer lends even more prestige to membership.
Manufacturers benefit from CEDIA because equipment specified, installed and serviced by CEDIA members will satisfy customers, lead to enthusiastic referrals, and help the industry grow. CEDIA provides manufacturers with feedback that will help them create products that perform more efficiently, are easier to install, and satisfy changing customer demands.